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Toto Wolff Preparing to Sell Shareholding Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to record-breaking achievements in F1

Mercedes team principal Toto Wolff is engaged in advanced talks to sell a portion of his shareholding in the Mercedes Formula 1 team.

The deal estimates the Mercedes team at £4.6bn – an unprecedented figure for an F1 team – following McLaren were valued at £3.5bn in an adjustment to ownership structure in September.

Wolff, who holds one-third of the Mercedes F1 operation, would sell a shareholding in the region of five percent.

The 53-year-old would stay on as team boss and CEO if the sale goes through.

Shareholder Breakdown

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos Group, who each also own one-third of the enterprise.

An official representative said: "We will be making no comment on this. The governance of the team will remain unaltered, and each shareholder are fully committed to continued achievements of the brand in F1."

Financial Increase

This arrangement signifies a substantial rise in value of Mercedes F1 after Ineos acquired its stake for £208 million in 2022.

This surge reflects the growth in valuations of Formula 1 outfits recently as a consequence of the increasing appeal of the sport globally.

This trend was evident with the box-office performance of the F1 movie starring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed over $630 million (£458 million) at cinemas worldwide.

The film represents Pitt's most successful movie and the highest-earning sports film ever released.

Current Performance

The Mercedes team are second in the team standings, behind McLaren Racing, with three races left this season.

Their lead driver British driver George Russell has secured victory in two of the 21 races so far and is fourth in the drivers' championship behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes secured a unprecedented eight straight team titles and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

About the author

Samantha Escobar

A seasoned journalist with over a decade of experience covering international affairs and investigative reporting.

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